Tim Rowe

3 Ways Brands Use Machine Learning in Marketing

Personalization is a crucial weapon in every marketer's arsenal. It's how you can deliver curated content and experiences throughout the customer...

3 Threats to Mobile Ad ID Collection

As mobile continues to be the primary way in which people use the internet, mobile browser and in-app marketing have become the most critical and...

The 3 Craziest Ad Campaigns Ever

What makes a memorable ad campaign?

3 things you need to know about Data Privacy

Digital technologies are jeopardizing the fabric of trust and safety by intruding into every aspect of modern life. With the rise of the data...

How to Measure Brand Awareness: 3 Strategies That Work

Yes, brand awareness has an ROI. No one will buy from a business they don't know exists.

Digital Billboards vs Static Billboards

Who else wants to have their cake and eat it too?

The Four-Step Sequence for Creating a Winning Marketing Mindset

Inspired by the legendary Dan Kennedy, a resilient mindset is an essential tool in the marketer's toolbox.

How a Crazy Question Made Me Rethink Digital Billboards

Our CEO, Sam, and I were having a conversation about Out of Home advertising one afternoon when Sam asked a question that stopped me flat in my...

Why Digital Marketers are choosing Out of Home advertising

Once upon a time, digital marketing was fun and easy.