Scrunchie’s “Marketing beyond the Internet” campaign delivers at INBOUND 2022
Scrunchie, the out-of-home (OOH) mascot of OneScreen.ai, was seemingly at every turn at HubSpot's INBOUND 2022, one of the largest marketing...
What is the ROI of Out-of-Home Advertising?
Here at OneScreen.ai, we're big believers in the power and effectiveness of out-of-home advertising. Why else would we pour so much time and energy...
96% of Marketers Achieved ROI Goals with Out-of-home Marketing Campaigns, Says New Research
78% of survey respondents using OOH plan to increase their OOH budget over the next 12 months while 96% of marketers are seeing an average monthly...
So you've run a conference OOH campaign, now what?
Since we published our OneScreen.ai playbook describing how to use OOH to dominate your next conference, it has been a tremendous hit. Customers keep...
5 Reasons to Consider Mobile Billboard Advertising
Are you on the hunt for a new, creative way to market your brand?
One-third of marketers are unaware of DOOH performance attribution capabilities
Back in the “old days” (pre-pandemic) marketers sometimes hesitated to use out-of-home advertising because it didn’t offer detailed measurement....
What does DOOH stand for?
When Jared Bell invented the billboard in the 1830s he couldn't possibly have dreamed of a day when his outdoor advertising invention would be...
What does OOH stand for?
What does OOH stand for? It stands for out of home – as in advertising that audiences can see once they leave the confines of their own home.
What is programmatic OOH?
Even before the pandemic, digital out-of-home (DOOH) advertising was becoming a must-have marketing channel for many brands. Now, in 2022, brands and...
Instagram Accounts To Follow if you LOVE OOH!
There's no doubt that OOH advertising is on the rise. With its ability to reach a large audience and capture attention, it's no wonder brands realize...