Tag: Digital Billboards

  • How Much Does a Billboard Actually Cost?

    How Much Does a Billboard Actually Cost?

    Billboard costs, like all out-of-home advertising, depend on a number of factors like location, frequency and time of year. OneScreen explains things to consider

  • The Ultimate Guide to DOOH Marketing

    The Ultimate Guide to DOOH Marketing

    Understand the basics of DOOH marketing and advertising. See examples of digital out-of-home, learn DOOH best practices and how to measure success.

  • One-third of marketers are unaware of DOOH performance attribution capabilities

    One-third of marketers are unaware of DOOH performance attribution capabilities

    Do you know about the attribution capabilities of DOOH? If not, you’re not alone. 1/3 of marketers don’t. Read this post to learn how…

  • What does DOOH stand for?

    What does DOOH stand for?

    Like everything else in the modern world, out-of-home ads have gone digital. So we now have digital out-of-home, or DOOH.

  • What is programmatic OOH?

    What is programmatic OOH?

    Programmatic OOH is a bit of a misnomer. Read the post to learn why it’s misleading and the benefits of programmatic out-of-home advertising.

  • What are mobile billboards? Static vs. digital

    What are mobile billboards? Static vs. digital

    Mobile billboards have become a popular option for marketers. Learn what mobile billboards are, and the difference between static and digital in this post.

  • Digital OOH Is Coming on Strong in 2022

    Digital OOH Is Coming on Strong in 2022

    DOOH is coming on strong in its own right and as a companion for traditional OOH as marketers look for refreshing ways to reach…

  • 10 Examples of Effective OOH Advertising

    10 Examples of Effective OOH Advertising

    10 examples of effective OOH advertising include digital, trucks, trains, buses and ice cream trucks. Lots of great creative.

  • Top 5 OneScreen.ai OOH Campaigns of 2021

    Top 5 OneScreen.ai OOH Campaigns of 2021

    Check out our top 5 out-of-home marketing campaigns that delivered a real-world brand experience, with intelligent targeting and premium ROI data points

  • Digital Billboards vs Static Billboards

    Digital Billboards vs Static Billboards

    What are the primary differences between buying a digital billboard compared to buying a traditional, static billboard?