Tag: Holiday Campaign
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Black Friday’s Real-World Revival: Why OOH Is the Retailer’s Secret Weapon for Advertising Agencies and Their Clients
The calendar flips to October, and a familiar feeling washes over ad agencies: the final, frenetic push for their retail clients’ holiday campaigns. For…
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Christmas in July: Why Marketers Need to Begin Holiday Marketing Campaign Planning NOW
Did someone say Christmas in July? While most people are busy soaking up the sun, savvy marketers are already decking the halls and jingling…
