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Beat Facebook with Billboards

Marketing is going through a renaissance. As attention becomes increasingly overpriced and less effective, it's time to dust off an old bag of tricks and combine it with modern technology. 


  • About how Apple's iOS updates make outdoor even more valuable than ever to digital marketers
  • Which metrics can make OOH campaigns measurable in the same ways you'd measure digital campaigns
  • How to launch an outdoor campaign
  • How to easily track results


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How to Beat Facebook with Billboards - playbook cover


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